SEO Basics – Part 1 – Choosing the right keywords
Tuesday
Apr 13, 2010
One of the most important steps in Search Engine Optimization is choosing the right keywords for your site.
Ask yourself the following:
Who is my target audience?
Decide exactly what kind of surfers you want to attract to your site. To promote cams, you will most likely need surfers that are looking for live adult material, or some specific adult niche, where the customer can be interested in the live aspect as well.
What will my audience search for?
Write down a list of words and phrases that your audience might type into search engines
What language should I use?
Not everyone speaks english, but english is a good start. However AWE’s sites have the ability to convert customers from a wide variety of countries, not just english speaking countries. The multi language option is available on the following sites:
- LiveJasmin.com
- Cameraboys.com
- LivePrivates.com
- MaturesCam.com
- LiveSexAsian.com
Is the keyword I’m choosing very popular, a lot of people are typing it into search engines every day?
It’s a good idea to optimize for popular terms, but at the same time, other webmasters know what terms are popular. Therefore it will be more likely that you run into a lot of competition for the more popular search terms.
To get ahead more easily in SERPs (Search Engine Results Pages), you have to find the optimal balance between the amount of competition, and the amount of searches for a term.
Take a look at these useful tools below and check the keywords you are currently optimizing for, and try some new ones:
https://adwords.google.com/select/KeywordToolExternal
http://tools.seobook.com/keyword-tools/seobook/ (registration required)
